Hispanic Marketing and Consulting - La Agency, a sister company of Love Communications, is located in the exploding Utah market and offers our clients a fully integrated package of services that include: Brand Planning Media Advertising Community Relations Government Relations Public Relations Ethnic Research Cultural Competency Training "Even when general market advertising does reach ethnic audiences, the advertising messages often miss the mark. Hispanic/Latino audiences feel that mainstream media do not understand them, for the most part, and do not speak directly to them." - Gladys Gonzalez, President "It's not just about the research or the language, but the entire approach to grab this market deep in its culture's roots." - Sandra Plazas, Vice-President